Higher Ed. Marketer //Content Strategist
Elevating brands
through
dynamic content &
marketing strategy
This is me
Hi. I am Brandon. I am the Director of Digital Content Strategy for the College of Liberal Arts at Auburn University. I am a content strategist, data-driven marketer, video producer, communicator and leader. I earned a Bachelor’s in Media Studies and a M.Ed. in Higher Education Administration with a focus in organizational change and Leadership.
When I am not at work, checking DM’s or trying to figure out Meta's latest change to the algorithm, I enjoy spending time with my wife Emily and goldendoodle Ponce.
Content Strategy Writing
Marketing Leadership
Executive Messaging Social Media
Project Management Branding
Campaign Management
I create data driven marketing solutions for
Higher Education institutions.
Higher Ed. marketing is my passion. Connecting students and alumni to their collegiate home is a great responsibility. I take a data-driven and socially aware approach to marketing higher education institutions to prospective and current students, alumni, faculty, and friends. Equity and access are important drivers in my work, and I strive to employ communication tools that make college recruitment, admissions and student success initiatives more equitable and inclusive for students and their families.
What they say
Brandon is always thinking about how to perform better & more efficiently. His professionalism and ability to work with everyone from students to administrators is extraordinary.
Brandon has never once let me down as his supervisor. His commitment bettering himself each and every day are just a sliver of the talents he brings to the table.
He has a knowledge of the business, leadership abilities, use of social media, an excellent eye for video and an ability to write quality stories.
- Wendy Bonner
Current Supervisor
- Shawn Reynolds
Former Supervisor
- Stephen Crews
Former Supervisor
Recent Blog Posts
